The Circular Economy
This describes a pretty amazing representation of our desire to strive for zero waste. Rather than the conventional means of manufacturing for a single purpose, with minimal thought to a product’s end of life, “the circular economy is restorative and regenerative by design. Relying on system-wide innovation, it aims to redefine products and services to design waste out, while minimising negative impacts. Underpinned by a transition to renewable energy sources, the circular model builds economic, natural and social capital.” – Ellen MacArthur Foundation.
In other words, this model depicts a more natural means of manufacture, by which the end products eventually feed into the supply chain of other products thus perpetuating the cycle while limiting (if not outright eliminating) it’s waste contribution.
Thankfully we are witnessing an increasing trend in the adoption of such practices, from zero waste groceries stores (above) and conscientious supply chains, to lean green architecture powered by renewable energy. The benefits are clear and tangible. Not only does it make sense on a social-humanitarian level, but it really does reflect good management and greater efficiency as well. I’d love to go into greater depth here, but as there are so many different examples depending on the needs and industry, I will explore further in other postings and try to be as specific as I can with my headings so as to help you find what you are looking for. This truly is the future means of doing business, and the reality is, it needs to be.